Francois Picard


Educated in France with a Bachelor’s degree in Interior Architecture, François moved to Thailand in 1995 and took up a position of Interior Architect with famous design firms such as Karin Studio, JH Boiffils or Orbit Design Studio. 

In 2001 François joined Louis Vuitton Head Quarter architectural team in Paris as project manager for North Europe in charge of developing LV stores in Europe en new territories.

In 2004, Francois moved to Asia working off Hong Kong giving support to famous European fashion brands as well as working closely with Hermes International. 

In 2007, Francois was offered the head of design for China at Zegna. In the same time, through discussions with Hermes, he decided to move to Beijing and work as an 

François is focusing his work on luxury retail field and high standards of quality in both design and executions.